“Black Friday” is the day that the consumer has the opportunity to purchase his favorite products with large discounts. In Greece the term appeared in 2015 and only in the clothing sector. This year expanded to other sectors too.
“Black Friday” is the day following Thanksgiving Day which is celebrated in the US on the 4th Thursday of November. Thanksgiving Day was originally celebrated as a day of giving thanks for the blessing of the harvest and of the preceding year. On that day people ate large amount of food so they needed the next day “day off” in order to recover from the food hangover.
So the next day was the perfect day for consumers to start their Christmas Shopping. Retailers began to realize they could draw big crowds by discounting prices. So “Black Friday” became the day to shop!
“Black” refers to stores moving from the “red” to the “black,” back when accounting records were kept by hand, and red ink indicated a loss, and black a profit.
